COMPLETED BOARD ORDER"�|E�z�32
Before the Board of Supervisors in and for the
County of Monterey, State of California
Agreement No. A-11701
Authorize the Purchasing Manager for Natividad
Medical Center NMC) to execute Amendment #3 to the
Agreement with Schipper Design LLC for Marketing &
Graphic Design Services at NMC in an amount not to
exceed $525,000 in the aggregate and $165,000 for the
period July 1, 2011 to June 30, 2012
Upon motion of Supervisor Salinas, seconded by Supervisor Armenta, and carried by those
members present, the Board hereby;
Authorized the Purchasing Manager for Natividad Medical Center NMC) to
execute Amendment #3 to the Agreement #A-11701) with Schipper Design
LLC for Marketing & Graphic Design Services at NMC in an amount not to
exceed $525,000 in the aggregate and $165,000 for the period July 1, 2011 to
June 30, 2012.
PASSED AND ADOPTED on this 14t'' day of June, 2011, by the following vote, to wit:
AYES: Supervisors Armenta, Calcagno, Salinas, Parker, and Potter
NOES: None
ABSENT: None
I, Gail T. Borkowski, Clerk of the Board of Supervisors of the County of Monterey, State of California, hereby
certify that the foregoing is a true copy of an original order of said Board of Supervisors duly made and entered in the
minutes thereof of Minute Book 75 for the meeting on June 14, 2011.
Dated: June 17, 2011 Gail T. Borkowski, Clerk of the Board of Supervisors
County of Monterey, State of California
By
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COMPLETED BOARD ORDER"�|E�z�Or� iiw! Ap-eecnent No oor PO#
RENEWAL AMENDMENT NO. 3
FOR PROFESSIONAL SERVICE AGREEMENT
BETWEEN Schippe Design LLC AND
TI-lIE NA TIVIDAD MEDICAL CENTER
FOR
Marketing & Graphic Design SERVICES
A-1 17011
The parties to Professional Service Agreement, dared November 1, 2008 between the County of
Monterey, on behalf of Natividad Medical Center NMC.'"), and Schippcr Design LLC Contractor),
amended terms and conditions:
hereby agree to renew their Agreement No. A-1 1701) on the followin--
Contractor- will continue to provide 1MC' with the same scope of service as stated in the original
I
Agreement No. A-1 1701
This Renewal Amendment shall become effective. on July 1, 2{8 i 1 and shall continue in i ill torch
and extending the tern date until innc 30, 2012.
3, The total amount payable by County to Contractor under Agreement No. A-1 1701) shall not
exceed the total sum of 525,000 for the bill term of the Agreement and h 165,000 for fiscal year
201 1-21812.
4. All other-terms and conditions ofthe Agreement shall continue in frill force and effect.
5 A copy of this Amendment shall be attached to the original Agreement No. A-1170
1
IN WITNESS W//HEREOF, the parties hereto are in agreement w� ith this Amendment and
Professional Service Agreement on the basis set for i in this document and have executed dais
ame,.dment c>;m the day- and year set forth herein.
CONTRACTOR
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l 1ATiv1DAD MEDICAL CENTER
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SIGNED BOARD REPORT"�|E�}�MONTEREY COUNTY BOARD OF SUPERVISORS
MEETING: June 14, 2011
AGENDA NO.:
3-2
SUBJECT: Authorize the Purchasing Manager for Natividad Medical Center NMC)
to execute Amendment #3 to the Agreement #A-11701) with Schipper
Design LLC for Marketing & Graphic Design Services at NMC in an
amount not to exceed $525,000 in the aggregate and $165,000 for the
period July 1, 2011 to June 30, 2012.
DEPARTMENT: Natividad Medical Center
RECOMMENDATION:
It is recommended the Board of Supervisors authorize the Purchasing Manager for Natividad
Medical Center NMC) to execute Amendment #3 to the Agreement #A-11701) with Schipper
Design LLC for Marketing & Graphic Design Services at NMC in an amount not to exceed
$525,000 in the aggregate and $165,000 for the period July 1, 2011 to June 30, 2012.
SUMMARY/DISCUSSION:
Schipper Design is a multiple award-winning, local graphic and web design firm that brings a
diverse wealth of experience and skills to design services for NMC and the Natividad Medical
Foundation Foundation). With agreements with Schipper Design in place since 2008, Schipper
Design has worked with NMC and the Foundation in establishing a brand identity in the
development of communication materials including logos, brochures, newsletters, presentations, and
advertisements. These professional pieces have assisted both organizations in broadening awareness
of NMC and the achievement of expanded hospital service volumes and philanthropy. Activities
this year included display and collateral materials for NMC's 125th anniversary and launching of
Natividad Art: A Journey of Healing, the development of multiple clinical service line promotional
and patient education materials in English and Spanish, community health fair displays, and the
complete redesign and modernization of the hospital website with ongoing update services. As NMC
increases its community outreach in connection with growth goals and enhanced public relations
activities, NMC desires to renew this agreement for graphic and web design services for
communications to various audiences. This agreement is not exclusive as NMC has agreements with
other firms for design and advertising services.
OTHER AGENCY INVOLVEMENT:
The Amendment has been reviewed and approved by County Counsel, the Auditor/Controller's
office and the Natividad Medical Center Board of Trustees.
FINANCING:
The cost for this Amendment is $165,000 and is included in the 2011/2012 Fiscal Year
Recommended Budget. This action will not require any additional General Fund subsidy.
Prepared by:
Carol Adams, Administrator 755-4175
April 26, 2011
Harry Weis
Chief Executive Officer
Attachments: Amendments #1, 2, 3, Original Agreement, Board Order
Attachments on file with the Clerk of the Board
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