Title
a. Approve and authorize the Director of Health Services or designee to execute a non-standard agreement with the Truth Initiative to provide text-based cessation support services for youth, for the term upon execution through March 1, 2027 and not to exceed the amount of $100,000; and
b. Approve non-standard risk provisions in the Agreement as recommended by the Director of Health Services; and
c. Approve and authorize the Director of Health Services or designee to sign up to three future amendments to this Agreement where the amendments do not exceed 10% ($10,000) of the original Agreement amount, do not significantly change the scope of services, and the total Agreement amount does not exceed $110,000.
Report
RECOMMENDATION:
It is recommended that the County of Monterey Board of Supervisors:
a. Approve and authorize the Director of Health Services or designee to execute a non-standard agreement with the Truth Initiative to provide text-based cessation support services for youth, for the term upon execution through March 1, 2027 and not to exceed the amount of $100,000; and
b. Approve non-standard risk provisions in the Agreement as recommended by the Director of Health Services; and
c. Approve and authorize the Director of Health Services or designee to sign up to three future amendments to this Agreement where the amendments do not exceed 10% ($10,000) of the original Agreement amount, do not significantly change the scope of services, and the total Agreement amount does not exceed $110,000.
SUMMARY DISCUSSION:
In 2019, various government entities filed lawsuits against JUUL Labs, Inc. seeking accountability for the company’s role in the youth vaping epidemic. While litigation settlements have been reached, youth vaping continues to be a problem. In 2024, the National Youth Tobacco Survey (NYTS) reported electronic cigarettes were the most popular product for the 11th year in a row. According to NYTS data from 2024, more than 1 in 4 youth use elect...
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